That’s according to a recent report from PCGamesN, which says that AMD is discounting down its CPUs and GPUs, specifically its Ryzen 5 and Radeon 6000 ranges, respectively. This means that anyone who is looking to build a new PC, or upgrade their current system, can opt for just the one company when it comes to a processor and graphics card, and it should be a little cheaper than usual. The report goes on to say that these deals are running in the US, UK, and some other countries as well, in select retailers.

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It’s possible that team red is offering up this promotion in light of recent events. It’s been rumored that Nvidia may be looking to cut graphics card prices, particularly when it comes to the more high-end products, such as the RTX 3080 or 3090. In any case, anyone who’s been waiting patiently for prices to drop may find that now is as good a time as any to get hold of some new hardware. To see which retailers are offering discounted Ryzen or Radeon products, readers should check the AMD website, which is linked below.

The other reason for the discounts could be down to the fact that the next generation of GPUs is not far away. With AMD’s RDNA 3 architecture possibly coming this October, and Nvidia potentially looking at a similar launch window, there’s likely to be incentive for retail outlets to shift as much Ampere and RDNA 2 graphics card as they can. In retrospect, it probably doesn’t really matter why this promotion is occurring, but it’s good to see that buying a new piece of hardware should be a bit cheaper now.

In fact, graphics card prices have seen a significant fall since January, which is great news for PC enthusiasts and gamers who have struggled to purchase items for the better part of two years. Hopefully, this trend of falling prices will continue well into the next generation, especially with AMD also discounting its Ryzen CPUs as well.

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Source: PCGamesN, AMD